Email Blast Coordinator

Division

Mobile Modular Management Corp.

Location

Livermore, CA

Description

The Email Marketing Specialist is responsible for coordinating all strategic elements of the email marketing campaigns. This includes receiving creative and data files, requesting approvals, executing sends and tests, and reporting and analyzing on the overall campaign results.
This individual will work closely with Division Teams to gather information and produce email marketing communications.


Qualifications

• Advanced HTML and CSS skills
• Experience with Email software tools and reporting
• Experience with Photoshop, Fireworks and/or Dreamweaver
• At least 2+ years of internet, email and web analytics marketing
• Excellent organizational skills
• Excellent interpersonal skills
• Ability to organize and deploy marketing campaigns with limited oversight
• Comfortable using web analytics tools to analyze and make recommendations regarding email marketing campaigns

Preferred Skills
• Experience in Content Management Systems (CMS) and current web-based applications




Duties

• Produces 1-3 marketing email campaigns per week
• Works in coordination with Division Teams to identify products to be included in marketing emails
• Collaborate with the division teams to develop performance strategies for upcoming email campaigns
• Writes and edits copy for email marketing campaigns
• Works closely with graphic designer to design the email marketing templates and customize email marketing campaigns
• Works with and Division teams to ensure that products being featured have the appropriate stock and product information available
• Tests all emails prior to delivery to ensure a positive customer experience
• Manages in-house email list and works in coordination with others to increase the number of subscribers
• Evaluating customer and prospect data within the email database to drive email marketing insights and strategies.
• Uses web analytics to gather information on the performance of email marketing campaigns and report back to management and other stakeholders
• Identifies further opportunities to leverage email marketing to drive visitors and revenue on the customer facing website
• Solid understanding of government regulations on email marketing





The pre-employment screening process includes social security verification, education verification, criminal background check and drug test. A motor vehicle record will be processed if the position requires that you drive for the company.

Company Contact



Or e-mail to: Staffing@mgrc.com

EE M/F/V/D, non-smoking company